What is Web Performance Test?
Many web users expect a site to load in the shortest time possible. If a site takes too much time to load, users will leave it and try another. Also, they are not likely to try a slow site again and that is a loss for the affected website.
Hence, web performance is crucial to the success of an online business. Users will not only shun your site if it is slow but also tell their friends about it. They will also direct them to the faster site.
How important is website speed? Picture this: a one-second delay may cause a decline of up to 7% in conversion rates. This means that you are losing money as well as the chance to build your customer base. You do not want potential customers to give your site the side-eye.
Does Connection Speed Affect Website Performance?
In short, yes it does. The type of internet connection you have affects your site’s loading speed. Slow connections such as dial-up can reduce your website’s loading speed. A fiber-optic connection is the fastest.
1. Hosting Company and Server
A server without enough resources impacts on speed negatively. Visitors to your website may find it frustrating and opt to try a faster one.
Also, consider the type of hosting you want for your website. Shared hosting is great for small websites as it is pocket-friendly. However, it may not the best option for larger websites. These may require a VPS (Virtual Private Server.
2. Plugins
Too many plugins will inhibit your website’s speed. Plugins help to boost functionality to your website. However, having too many or plugins that are not optimized affects the loading speed of your site.
Every plugin has its functions and features. Those that require lots of assets to load, slow your website down. Also, those that flood the server with HTTP requests give users a negative experience.
While there is no rule on the number of plugins you should have on your site, you should strive to limit them. Your website may dictate the amount and type of plugins you use. A nicely loaded plugin will help to limit the number of files they load.
3. Types and Sizes of Files
Large files take more time to load in the browser. The same goes for a large number of files. Even with enhancements in connection speed, you should ensure that your files are optimized. There is a couple of ways you can do this:
- Diminish your code
- Optimize image formats as well as sizes to keep your files small
4. Browser
Your browser can impact your website’s loading speed. Older browsers make be sluggish when loading particular codes and assets with which they are not compatible. The best option is to use the latest version of your go-to browser.
Set your browser to update automatically. Alternatively, you can check it regularly to ensure the version you are running is the latest.
5. Traffic Volume
Ensure that your host can accommodate your traffic volume. This is especially necessary if your site has a high traffic volume. If your host is not able to contain a high traffic volume, then your website speed may be slow.
Also, you risk a complete shutdown if your site’s speed does not improve. If you run a business online, high traffic to your site is an indication that business is booming. To keep it that way, monitor your bandwidth and adjust accordingly to avoid lethargic performance.
A VPS offers economical and efficient shared hosting. For websites the size of Facebook and more, dedicated hosting is preferable. They are the only sites on the server and can control the resources. Also, a website as big as Facebook requires multiple servers due to the volume of traffic they attract.
What to Look for in a Website Hosting Company
The uptime rating is extremely important. It must be at least 99.5%. A lot of hosting companies claim to have a rating of 99.9%. A slow server remains slow despite the improvements you make to your website.
Depending on the amount of traffic your site receives, a CDN may be your best option. A Content Delivery Network (CDN) is a network of servers. It directs the content on your site to the server that is closest to your visitor. This helps to reduce load time as the data doesn’t have far to go.
Conclusion
Website performance impacts heavily on the success of your site. As such, you should ensure that it is always at its best. Check all the factors that could affect loading speed and adjust accordingly.
Removal
Security stack layer 1
Malware Detect & Removal
Our malware detection scanning, preventive methods and removal enables you to take a proactive approach to protect the business and brand reputation from malware attacks and infections.
- Unsuspecting websites get infected with malicious code.
- Continuous website monitoring to detect any incidents.
- Identify and remediate the cause to hardening your websites.
Comodo cWatch Web can identify malware, provide the tools and methods to remove it, and help to prevent future malware attacks at the edge before it hits the network, included as a paid member.
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Response
Security stack layer 5
Cyber Security Operations Center
Our exclusive C.S.O.C. is staffed with certified security analysts to monitor, assess and defend websites, applications, databases, data centers, servers, networks, desktops and other endpoints.
- 24 / 7 / 365 security monitoring using state-of-the-art tech.
- Engage clients of complex threats to resolve the issue.
- Real-time web traffic monitoring and proactive incident fixes.
C.S.O.C. checks for threats, identifies and analysis then performs the necessary actions to resolve the issue while offloading costs of in-house experts by using stack layer 3 to handle the heavy lifting.
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Intelligence
Security stack layer 3
Security Information • Event Management
S.I.E.M. collects logs and events the network traffic and web assets, security devices, operating systems, applications, databases, and reviews the vulnerabilities using artificial intelligence to process.
- Reduces billions of events into prioritized threats real-time.
- Identifies changes in network behavior with activity baselines.
- Flows data searches in real-time streaming or historical mode.
S.I.E.M. senses and tracks significant threats to links to all online supporting data and context for easier investigation. While anomaly detection to identify changes associated with the network safety.
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Prevention
Security stack layer 4
Web Application Firewall
W.A.F. by Comodo eliminates application vulnerabilities to protect websites and web applications against advanced attacks including Denial-of-Service (DDoS), SQL Injection and Cross-Site Scripting.
- Destroys malicious requests and thwart hack attempts.
- Protection to account registration forms and login pages.
- Malicious bots and brute force attacks are block and patched.
Combined with malware scanning, vulnerability scanning and automatic virtual patching and hardening engines provides robust security is fully managed for Comodo cWatch Web customers.
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Performance
Security stack layer 2
Add a network of globally distributed servers designed to boost the speed for websites and web applications by transferring content to your user based on their proximity to the nearest CDN web server.
- Proven to increase search engine rankings and site scores.
- 29 worldwide CDN node locations to reach your users.
- Save your bandwidth by leveraging CDN browser caching.
CDN serves your users your website content with virtually unlimited capacity. Giving you the freedom to focus less on site maintenance, more on scaling the uptime of your traffic and target audience.
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Compliance
Security stack layer 6
Payment Card Industry • Data Security Standard
PCI • DSS ensures that your customers' cardholder info is kept secure from security breaches through a meticulous scan of your network and applications to identify and fix security vulnerabilities.
- Simple and automated way to stay compliant with PCI • DSS.
- Pass the requirements for the 12 points PCI • DSS standard.
- Schedule on-demand PCI scans to report quarterly results.
Establishes and implements a firewall, hardens your environment, disables unnecessary services & configures system parameters to prevent misuse, ensures system audit components are protected.
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